When our partnership here in Los Angeles with USC Keck School Of Medicine became official this past month, it officially cemented our company as “A House Divided!”
If you are at all familiar with Los Angeles, you know that when College football starts up, the city is divided into two camps: USC and UCLA. You are either a Trojan or a Bruin. Period. The rivalry is legendary here in the southland, and the pranks and shenanigans that precede the annual football game between the two cross town rivals are stories that are boastfully handed down from generation to generation.
Wound Care Advantage has been proud to be the outpatient wound center partner for UCLA for the last several years, and I must admit that personally, my home is a Bruin household. We fly our UCLA flag every game! Although my wife has attended both schools, she has yellow and blue running in her veins. We even went as far to have both of my sons photographed with the Bruin statue on the UCLA campus when they were first born.
We at Wound Care Advantage feel both fortunate and honored to be the wound center management company of choice for both of these Academic powerhouses, and we look forward to the opportunity for collaboration that is already taking root.
Perhaps we can help close the divide and forge a new era, of partnership and harmony, or... maybe the Bruins can just beat the Trojans one more time! Go Bruins!
OK, ok, and Trojans!